NB Food Supply Sdn Bhd
Our Journey
Our journey began in 1986, when Ng Hock Guan started a small noodle factory with a vision to introduce a new product to the market. It wasn’t easy—armed with just a trolley and a bucket of noodles, he walked through Pasar Borong Selayang, selling door to door in one of Kuala Lumpur’s busiest supply hubs.
From a trolley to a bicycle, then a car, and finally a lorry, our business grew. Over time, our product range expanded beyond noodles to include tofu, yee mee, grass jelly, and more. In 1998, NB Food Supply was founded as a family-owned business with a dedicated shop lot in Selayang Pasar Borong.
By 2016, NB Food Supply Sdn Bhd became an independent private limited company and earned JAKIM Halal certification. With over 30 years of experience, we have built a strong reputation and earned the trust of our clients.
Today, we serve a wide network, supplying supermarkets, mini-marts, retailers, night markets, restaurants, and grocery shops, ensuring quality food reaches every corner of the community.
Vision
Beyond Food, Beyond Business – We connect people through quality food, acting as a trusted gateway. By uniting manufacturers, partners, and communities, we drive sustainable growth, efficiency, and shared success.
Mission
To be the leading food supplier in Southeast Asia, bringing high-quality, trusted products to every supermarket. We connect manufacturers, retailers, and consumers through a one-stop solution, creating sustainable growth for all our partners.
Core Value
- Quality – We offer only products we believe in, ensuring trust and reliability.
- Sustainability – We grow responsibly, benefiting people, businesses, and the planet.
- Innovation – We adapt and improve to create better solutions for our partners and consumers.
- Integrity – We uphold strong principles, making decisions that prioritize trust, responsibility, and the best interests of our customers and partners.
- Responsibility – We are accountable for the well-being of our customers, partners, and communities.
- Collaboration – We connect manufacturers, retailers, and consumers, growing together as one ecosystem.